News
Black Lives Matter: Do Something About It
Over the past few weeks, our country and city have been processing profound grief. One of those stages of grief is always anger, and I’m angry about our broken institutions that perpetuate racial inequality and ignore implicit bias. Our systems and approach toward governance and policing need to change. While I don’t support property damage…
Read MoreRemote Workplace Checklist
While the coronavirus has increased interest in remote working, it was a growing trend even before COVID-19. Today’s top talent increasingly wants to be able to work from anywhere and on any device, since it can boost their productivity and encourage a better work-life balance. If your law firm or business is about to implement…
Read MoreLaFleur Helps HQ Launch New Website as Part of Our Nonprofit Website Project 2019
Giving back to the community is in our DNA at LaFleur. It’s one of our core values, and we take pride in our efforts to make Grand Rapids a better place for everyone. That’s why we take time every month to give back to the community through volunteer work, and it’s also why, once per…
Read MoreLaFleur Gives Back with Dégagé Ministries, Humane Society of West Michigan
LaFleur believes in investing in our community, both as a business and as a neighbor. This winter, we had the honor of lending our many hands to our friends at Dégagé Ministries and the Humane Society of West Michigan. January Volunteering With Dégagé Ministries Our office sits just a few blocks away from Dégagé Ministries,…
Read MoreLaFleur Marketing Announces Initiative to Help West Michigan
LaFleur, a Grand Rapids-based digital marketing agency, announced today its first annual nonprofit website initiative. Through this initiative, LaFleur will build a new website for a West Michigan nonprofit organization at no cost to the nonprofit. The nonprofit website initiative is part of the agency’s robust and expanding community engagement program. Since LaFleur’s inception in…
Read MoreLaFleur Marketing Has Been Named a “Good for Grand Rapids” Business
At LaFleur, we deliver customized, holistic marketing solutions to our clients, and we take pride in the results we achieve. To consistently deliver outstanding work to our clients, we have built a work culture of excellence based on trust, respect, and understanding. Each month we take that culture a step further by investing in our…
Read MoreMarketing Your Mediation Practice Online: A LaFleur Guide
The Mediator Controls the Message If you’re a professional mediator or an attorney who’s trying to establish a mediation practice, you probably don’t have a particularly high public profile. But that’s not necessarily a bad thing because it means you have an incredible amount of control over the information that people will find when they…
Read More10 Minutes With Content Developer Leigh Ebrom
10 Minutes With Content Developer Leigh Ebrom Leigh Ebrom is a writer, researcher, and marketing strategist extraordinaire at LaFleur. Leigh earned a B.A. in international relations from Michigan State University and a J.D. from Valparaiso University, then worked for several years as an attorney practicing disability-related law. She later decided to transition into a career…
Read MoreMilitary Appreciation Month: The Green Beret Foundation
Military Appreciation Month gives us a chance to celebrate our service members and the fine work that they do for our wonderful country. During election years such as this, politicians attempt to use the military and the threats to our nation to their electoral advantage, but our service members deserve our respect and support, regardless…
Read MoreBreaking Stories From a Legal Marketing Perspective: How Soon Is Too Soon?
To Blog or Not to Blog? Yesterday, a member of our legal marketing team shared a breaking news piece about a bus crash in Connecticut that killed two and injured more than two dozen others. This story interested our team because we often write pieces for our clients that we refer to as “on-call articles”…
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