Practical advice from trusted digital marketing experts

Digital Marketing for Law Firms

Every lawyer wants five-star leads, million-dollar cases, and a passionate referral base. However, as legal consumers become more sophisticated, the old solutions—print ads, word-of-mouth recommendations, and a simple website—aren’t as effective as they used to be. To thrive in this competitive, changing market, you need a comprehensive digital marketing plan. Our book outlines practical steps you can take to improve your brand, build trust, and convert website visitors into high-value clients. These recommendations are built upon years of real-world experience, data, and leading-edge research. In the book, we’ll show you how to:
  • Audit your marketing efforts and evaluate their performance.
  • Understand your potential clients and how they pursue legal services.
  • Improve your marketing efforts to target your ideal audience and increase your profitability more effectively.
  • Determine your marketing ROI and the cost of new client acquisition.

Digital marketing library

At LaFleur, transparency is one of our core values. That’s why we’ve created this library of digital marketing resources that discuss best practices and the fundamentals in plain English.

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