Terms and conditions

Terms and conditions

General terms and conditions 

The terms and conditions provided below are considered incorporated into any fully-executed LaFleur Marketing, LLC proposal. “Client” in these terms and conditions is defined as any person or business entity who enters into an agreement for consultative and/or creative services by signing a LaFleur Marketing, LLC proposal. 

LaFleur Marketing, LLC shall provide consultative and/or creative services for the project as agreed between LaFleur Marketing, LLC and the Client in the LaFleur Marketing, LLC proposal, potentially including strategy, design, copywriting, search engine optimization, development, and coordination of the project and its execution. LaFleur Marketing, LLC shall provide the services required to complete the project as described in the fully-executed LaFleur Marketing, LLC proposal. 

Billing schedule

  • 1.1 Web development

    For web development projects, LaFleur Marketing, LLC will invoice Client for one-third (1/3) of the initial web development fees at the time Client signs the LaFleur Marketing, LLC proposal. This 1/3 down payment is a required deposit for web development projects. The remaining cost of the web development will be invoiced over the course of the project, with the final invoice being issued upon the approval and launch of the site.

  • 1.2 Web marketing and ongoing projects

    For web marketing and ongoing projects, LaFleur Marketing, LLC will invoice Client for setup fees and the first month’s fee upon Client’s return of a signed proposal. LaFleur Marketing, LLC will invoice Client at the beginning of the month for the upcoming month’s services.

  • 1.3 Payment terms

    Payment terms for any/all invoices are net 21, meaning LaFleur Marketing, LLC must receive payment within 21 days after Client receives an invoice. Client agrees that any late payment will accrue simple interest at 1.5% per month.

Obligations of client and LaFleur Marketing, LLC

  • 2.1 Initial approval

    LaFleur Marketing, LLC shall provide any necessary information to Client and obtain approvals from Client prior to beginning work on the proposal. Once approval is obtained, LaFleur Marketing, LLC shall be responsible for coordination of briefing, review, and the decision-making process with respect to any LaFleur Marketing, LLC subcontractors or any service providers other than LaFleur Marketing, LLC, as needed to accomplish the project.

  • 2.2 Changes to services

    If, after Client has approved the strategy, content, or design relevant to the proposal, Client or any authorized agent of Client requests changes that require additional services from LaFleur Marketing, LLC, Client shall pay all fees and expenses arising from such changes and additional services.

  • 2.3 Client will provide information and materials necessary for the proposed project

    Client shall provide accurate and complete information and materials to LaFleur Marketing, LLC and shall be responsible for the accuracy and completeness of all information and materials so provided. Client guarantees that all materials supplied to LaFleur Marketing, LLC are owned by Client or that Client has all necessary rights in such materials to permit LaFleur Marketing, LLC to use them for the project.

  • 2.4 LaFleur Marketing, LLC will protect information and materials provided by client

    LaFleur Marketing, LLC shall take reasonable precautions to safeguard original or other materials provided by Client. However, LaFleur Marketing, LLC shall not be liable for any damage to or loss of any material provided by Client, including artwork, photographs, or manuscripts, other than on account of willful neglect or gross negligence of LaFleur Marketing, LLC. LaFleur Marketing, LLC acknowledges its responsibility, both during and after the term of its appointment, to use all reasonable efforts to preserve the confidentiality of any proprietary or confidential information or data developed by LaFleur Marketing, LLC on behalf of Client or disclosed by Client to LaFleur Marketing, LLC.

  • 2.5 Client authorizes use of subcontractors as needed to complete the project

    Client specifically grants to LaFleur Marketing, LLC the right to act on the Client’s behalf to give instructions to any person or entity involved in the project, such as photographers, illustrators, writers, web hosts, and/or domain registrars. Any such instructions or approvals by Client may only be made through LaFleur Marketing, LLC. Client shall be bound by all such instructions given by LaFleur Marketing, LLC within the scope of this agreement.

  • 2.6 Client’s final approval

    Client shall proofread and approve all final content before the production, publication, or launch of artwork and content. LaFleur Marketing, LLC is not responsible for any errors or omissions upon acceptance of proof.

  • 2.7 Approval periods

    Client shall, within five (5) business days after receiving each deliverable, notify LaFleur Marketing, LLC in writing of:
    (a) Any failure to comply with the specification of the proposal
    (b) Any other objections, corrections, or changes required
    LaFleur Marketing, LLC shall, within five (5) business days of receiving Client’s notification, correct and submit a revised final deliverable to Client. Client shall, within five (5) business days of receiving a revised final deliverable, either approve in writing or be billed hourly for any additional requests related to objections, corrections, or changes.
    LaFleur Marketing, LLC will make reasonable efforts to gain explicit approval for deliverables. However, if Client fails to provide approval or comments during any approval period, those deliverables will be deemed approved and accepted. All objections, corrections, and changes shall be subject to these terms and conditions.

Termination and renewal

  • 3.1 Termination

    This agreement may be terminated by either party for any reason by providing the other party with at least thirty (30) days’ prior written notice of termination. Upon notice of termination, LaFleur Marketing, LLC shall continue to provide services through the end of the 30 days’ notice period. At the end of the notice period, LaFleur Marketing, LLC shall provide Client with an invoice for any unpaid balance due for services provided pursuant to Client’s proposal.

  • 3.2 Renewal

    This agreement will continue to renew on a monthly basis unless terminated by either party. These terms and conditions continue to apply during any periods of renewal, except as amended by the parties in writing.

Severability and survival

If any term or provision of this agreement is held by a court of competent jurisdiction to be void or unenforceable, that term or provision will be severed from this agreement, the balance of the agreement will survive, and the balance of this agreement will be construed as to carry out the intent of the parties as evidenced by the remaining terms of the agreement. Unless otherwise agreed by the parties in writing, provisions of this agreement relating to confidentiality and the nondisclosure of confidential information shall survive the termination of this agreement. 

Indemnification of intellectual property infringement claims

  • 5.1 LaFleur Marketing, LLC’s indemnification

    LaFleur Marketing, LLC shall indemnify, defend, and hold Client harmless against any claims brought against Client due to allegations that LaFleur Marketing, LLC infringed any trademark, copyright, or patent in the United States or misappropriated any trade secret of a third party.

  • 5.2 Client’s indemnification

    Subject to 5.1, Client agrees to indemnify, defend, and hold LaFleur Marketing, LLC harmless against any claims brought against LaFleur Marketing, LLC to the extent those claims are based upon allegations that Client infringed intellectual property rights of a third party.

  • 5.3 Conditions to indemnification

    The foregoing obligations are conditioned upon the following:
    (a) Prompt written notice by the indemnified party to the indemnifying party of any claim, action, or demand for which indemnity is claimed
    (b) Complete control of the defense and settlement thereof by the indemnifying party, provided that no settlement of an indemnified claim shall be made without the consent of the indemnified party, such consent not to be unreasonably withheld or delayed
    (c) Reasonable cooperation by the indemnified party in the defense as the indemnifying party may request.
    The indemnified party shall have the right to participate in the defense against the indemnified claims with counsel of its choice at its own expense.

  • 5.4 Definition of “Claims.”

    For the purposes of Section 5, “Claims” means losses, actions, liabilities, damages, expenses, and reasonable attorneys’ fees and court costs.


  • 6.1 Marketing tools

    LaFleur Marketing, LLC may incorporate certain marketing tools into deliverables. “Marketing tools” means all marketing tools developed or utilized by LaFleur Marketing, LLC in performing the services, including (without limitation) pre-existing and newly developed software, web authoring tools, type fonts, and/or application tools. In the event that marketing tools are incorporated into any final deliverable, LaFleur Marketing, LLC grants Client a royalty-free, perpetual, worldwide, non-exclusive license to use the marketing tools to the extent necessary to use the final deliverables. LaFleur Marketing, LLC retains all other rights in the marketing tools.

  • 6.2 Artwork and content

    LaFleur Marketing, LLC retains copyrights to all original artwork and content according to the United States Copyright Act. LaFleur Marketing, LLC will transfer the copyright of all content published to Client’s website on an ongoing basis as a part of this agreement. LaFleur Marketing, LLC will transfer copyright of all content published on Client’s website in writing at Client’s request. Then ownership of all final artwork will be given to the client.

  • 6.3 Email

    LaFleur Marketing, LLC may incorporate email content into the deliverables. In the event email content is incorporated into any final deliverable, then LaFleur Marketing, LLC grants Client a royalty-free, perpetual, worldwide, non-exclusive license to use the email content to the extent necessary to use the final deliverables. LaFleur Marketing, LLC retains all other rights to email content.

Governing law

This agreement shall be governed by the laws of Michigan. If the parties are unable to resolve any conflicts amicably, the Federal and State Courts in Kent County, Michigan, shall have exclusive jurisdiction regarding any dispute pertaining to the LaFleur Marketing, LLC proposal signed by Client, including these incorporated terms and conditions. The parties consent to the personal jurisdiction of the Federal and State Courts in Kent County, Michigan.