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Solutions

Marketing is complex.

We make it simple.

Simple starts with a solutions-driven approach.

But, rather than an ad hoc approach, we tailor tactics to build you a marketing strategy using our CLEAR framework®. 



Are you looking for more business or to share your expertise? 
We can create custom solutions for you that are grounded in data, storytelling, and design.

Solutions

Human-centered,
growth-insights marketing

Solutions-focused marketing for law firms, technology companies, financial services, and other highly regulated industries.

Branding

Develop and launch your brand

Stand out and connect with your audience. 
With research and strategy, like keyword and competitive analysis, we can lay the groundwork for your brand. Our data-informed strategies, storytelling, and design bring your brand to life.

Product

Launch new services or products

Validate demand, convert, and scale. Our go-to-market strategies introduce your service or product and build a lasting foundation. Find success with market research, targeted ad campaigns, multi-channel promotion, continual data analysis, and more.

Compliance-focused approach

Find, nurture, and re-engage leads

Thrive at every stage of the customer journey. We’ll guide you through the steps of a lead lifecycle, developing value propositions that connect with your target audience, creating personalized content, conversion-optimized landing pages, and tracking performance.

Tailored AI strategies

Broaden your reach

Increase your customer base. Reach new audiences or more of your existing target markets with content strategy, PPC and digital advertising, and workshops focused on client needs. Plus, data-insights and analysis ensure ongoing optimization.

Change management

Highlight your expertise

Establish industry presence and position yourself as a trusted expert. We customize thought-leadership strategies to build your personal brand with dedicated teams focused on your industry, content creation, and partnership development.

Scalable solutions

Develop your website

Build a scalable foundation for your business. Your website is the hub for all of your marketing efforts. With content strategy, SEO services, branding, UX/UI-focused design, and ongoing development support, we create websites that instill trust and drive growth.

Let’s build a CLEAR path forward

The first step is a 30-minute call to understand your needs and goals. 
Start finding solutions, today.

Don’t just take our word for it

Here’s what clients say about our marketing services.

Quote

LaFleur is always a pleasure to work with. They are a knowledgeable, caring, and flexible staff that are always on top of changes within the industry, understanding your goals, and researching how to best market your expertise.”

KATHERINE KLIMENTOWSKI, BRYANT LEGAL GROUP

Quote

Partnering with LaFleur for a new website and platform transition went as smooth as it possibly could have. We knew we were bringing a complex request to their team, but they tackled the project with beautiful design, compelling narrative, and organized structure.”

CASSIE CALL, MARKETING DIRECTOR, GLOBAL IMPACT

Client successes

Awareness and reach

80% increase in LinkedIn followers

Awareness and reach

Analytic insight / Content creation / Content strategy

Lead generation

Turned sales presentations into powerful stories

Lead generation

Content strategy

Go-to-market

Grew by roughly 70,000 members

Go-to-market

Content strategy / Go-to-market strategy / Paid advertising

Awareness and reach

Addy award winner

Awareness and reach

Analytic insight / Content creation / Content strategyy

Web development

75% reduction in hosting costs

Web development

Art direction / Content creation / Creative strategy

Thought leadership

Ongoing campaign

Thought leadership

Art direction / Content creation / Video and audio

Lead generation

126% increase in conversions

Lead generation

Creative strategy / Digital advertising / Keyword analysis

A CLEAR framework® gets clear results

Built on years of experience and subject matter expertise, LaFleur’s marketing framework is CLEAR.


Create marketing strategies Create marketing strategies

Create marketing strategies

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Your marketing strategy is the roadmap for creating captivating content that aligns your business goals with clients’ needs. Start with a strategy that effectively connects with your audience and maximizes your budget.

Create marketing strategies

Launch your plan Launch your plan

Launch your plan

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Putting strategy into action requires a strong foundation. Ensure you can clearly articulate your business’s brand, communicate it well, and make your website a strong hub for all marketing initiatives.

Launch your plan

Expand your message Expand your message

Expand your message

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Build meaningful connections with tailored campaigns and powerful storytelling. Expand your message with an omnichannel approach to reach the right people and build trust in your brand.

Expand your message

Amplify your reach Amplify your reach

Amplify your reach

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Data-driven paid advertising can boost your brand and broaden your market base. We continually measure and refine strategies to give you cost-effective tactics that create long-term success.

Amplify your reach

Refine and optimize Refine and optimize

Refine your approach

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Our test-and-learn approach means we constantly improve our strategies. With nurture programs that capture leads and create visibility into your marketing performance, you always know how your investments are performing.

Refine and optimize
Create marketing strategies Launch your plan Expand your message Amplify your reach Refine and optimize