Legal Marketing Radio is a podcast that covers legal marketing tips and strategies (courtesy of the experts at LaFleur Legal Marketing) as well as news, trends, and cutting-edge innovations in the overlapping worlds of legal, digital, and content marketing.
In episode 2 of Legal Marketing Radio, “Better Headlines and Evergreen vs. Timely Content” Managing Editor and Host Steven Thomas Kent and LLM Content Director David VandeWaa talk about how to step up your headline-writing game and break down the results of a recent LLM investigation into whether timely news stories or evergreen pieces create more value for legal blogs.
Legal Marketing Radio will also be available on iTunes soon.
Don’t forget to check back in two weeks for an in-depth conversation with LLM President Chip LaFleur about upcoming revolutions in marketing technology — including machine learning and predictive analytics — in episode 3 of Legal Marketing Radio!
Expand Your Law Firm’s Reach and Get Your Ideal Cases
It’s best to build a multi-pronged approach to content development that embraces blogs, infographics, ebooks, video, and webinars.