Episode 13 – The State of Content Marketing 2017, Part 2

The latest episode of Legal Marketing Radio, “The State of Content Marketing 2017, Part 2” is out now on SoundCloud and iTunes! You can use the player below to listen here, or you can visit our SoundCloud page or the iTunes store to download and subscribe to the podcast.

Legal Marketing Radio is a podcast that covers legal marketing tips and strategies (courtesy of the experts at LaFleur) as well as news, trends, and cutting-edge innovations in the overlapping spheres of legal, digital, and content marketing.

This episode wraps up our two-part discussion about the most important content marketing trends of 2017, featuring LaFleur content director Dave VandeWaa and LaFleur Managing Editor Kyle McCarthy. In this episode (as in the previous episode), we break down three of the most important trends that law firms and their marketing partners need to keep in mind as they craft their content strategies for the coming months and years.

On September 14, we’ll return with another episode featuring an exciting guest — Tim McKey, the co-founder of Vista Consulting Team. Tim will join us to talk about how law firms can use Vista’s dashboarding tools and other customized solutions to gather better data and make their businesses more efficient. Stay tuned!

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It’s best to build a multi-pronged approach to content development that embraces blogs, infographics, ebooks, video, and webinars.

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