FOR IMMEDIATE RELEASE
Grand Rapids, Mich.– July 15, 2024 – LaFleur Marketing, a leading digital marketing agency based in Grand Rapids, MI, is proud to launch LaFleur Core Insights, an innovative, AI-powered marketing analytics dashboard that can revolutionize how businesses understand and use their marketing data. Powered by ThoughtSpot Embedded, LaFleur Core Insights is built on AI-powered analytics including natural language search, interactive charts and reporting, and advanced analytics like forecasting that provide unprecedented clarity and actionable insights into marketing performance.
In today’s data-driven world, businesses are inundated with data from all their marketing channels and platforms, making it challenging to identify which metrics truly matter. LaFleur Core Insights consolidates data from multiple sources, including Google Analytics, social media platforms, chatbots, and Google Ads Manager, into a single, intuitive interface.
“LaFleur Core Insights represents a significant advancement in marketing analytics,” said Chip LaFleur, president and CEO at LaFleur Marketing. “Our platform democratizes big data and helps businesses achieve their goals through data-driven decision-making. In our niche, no other agency offers an analytics platform as agile and powerful as LaFleur Core Insights.”
“LaFleur Core Insights is not just about data collection; it’s about data transformation,” added Bob Flavin, digital strategist at LaFleur Marketing. “We break down complex data into easy-to-understand visuals and insights, empowering businesses to see the big picture and the finer details. Our platform not only simplifies data analysis but also provides deep, meaningful insights that are easy to act on.”
Sumeet Arora, chief development officer at ThoughtSpot, emphasized LaFleur Core Insights’ use of artificial intelligence and the power of ThoughtSpot Embedded. “Generative AI represents the biggest wave of opportunity for our customers. It’s redefining the speed at which businesses can turn data into insights and drive meaningful outcomes. Yet when it comes to building data products, companies face challenges in driving product adoption, accelerating time-to-market, and staying ahead of the competition,” said Arora.
“With ThoughtSpot Embedded, we’re helping our customers overcome these challenges by making analytics seamless and giving product teams the tools they need to create highly engaging data experiences and stay ahead of the competition. We’re proud to be an innovation partner for LaFleur as they reimagine marketing analytics.”
Founded in 2015, LaFleur Marketing is a forward-thinking, comprehensive digital marketing agency headquartered in Grand Rapids, MI. Initially serving the legal field, LaFleur has grown to provide innovative, data-driven marketing strategies for businesses across several professional industries, including financial services, healthcare, education, and technology.
LaFleur is guided by a set of core values that inform everything they do: committing to excellence, valuing relationships, and acting in good faith. Aligning with these values, the company gives back to the community through a variety of programs and strives for a truly inclusive environment.
For more information about LaFleur Core Insights or to schedule a demo, please visit www.lafleurmarketing.com or contact:
Bob Flavin
Digital Strategist
LaFleur Marketing
Phone: (888) 222-1512
Email: info@lafleur.marketing
Website: https://lafleur.marketing