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A Responsive, Focused Approach to Marketing Helps a Healthcare Alliance Launch and Grow

Canopy Health - Healthcare - San Francisco, CA

Learn how Canopy Health successfully launched a new Bay Area healthcare alliance with help from LaFleur — and how the performance of Canopy’s digital marketing campaigns continues to exceed expectations.

History of Our Partnership With Canopy Health

Canopy Health came to LaFleur in 2016 as a new healthcare organization needing help with a go-to-market strategy and implementation. LaFleur spearheaded all digital aspects of the project and also took on comprehensive project and budget management. Since Canopy Health’s successful launch, LaFleur and Canopy Health have continued to work together on all marketing and advertising initiatives.

Canopy Health’s Digital Marketing Results

Using a full suite of digital and traditional marketing solutions managed by LaFleur, Canopy Health has produced strong analytics across all digital channels:

50.9%

higher time on page than the industry average (June 2019)*

318

first-page keywords in Google search
(June 2019)

June 2019

1238.28%

increase in new organic website users

First year of website (June 2016 to June 2017) compared to current year (June 2018 to June 2019)

525.67%

increase in referral traffic from social media

First year of website (June 2016 to June 2017) compared to current year (June 2018 to June 2019)

WANT GREAT RESULTS?
WE CAN HELP.

We’ll analyze your unique needs and offer proven, data-driven solutions customized to your budget and goals.

We offer a full range of digital marketing services, including website development, content marketing, email marketing, social media management, and more.

Adrian | Canopy Health

"We work with LaFleur because of the people – the atmosphere they've created within LaFleur. They have the ability to think strategically very, very quickly, and come up with a group of tactics to meet our requirements."

About the Client: Canopy Health

Incorporated in March 2015, Canopy Health is a physician- and hospital-owned medical alliance. Canopy Health offers Bay Area residents integrated care through a network of roughly 5,000 physicians and more than a dozen hospitals, and the organization is constantly growing.

Services Provided to Canopy Health