LEGAL MARKETING BLOG
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3 Foundational Legal Marketing Strategies You Need to Know
Most law firms already have a website that features information about their firm and practice areas. But not all of them are optimized for conversions and search. Your website needs…
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Summer Reading List: Top Marketing Books for Lawyers
If you’re like most lawyers, you’ve probably wanted to learn more about marketing for a while. Relaxing summer days are the perfect time to catch up on your reading. This…
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10 Minutes With LaFleur Video Editor Liz Morrison
Liz Morrison joined the LaFleur team full-time in 2019 after partnering with us as a freelancer. A videographer with almost a decade of experience, she loves crafting visual narratives that…
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SSL Is an Essential Part of Your Digital Marketing Strategy and User Experience
Your Customers Demand Online Security Privacy and security are persistent concerns for internet users that have continued to increase in recent years. A 2016 Pew Research Center survey demonstrates that…
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How to Run Timely, Effective Social Media Campaigns on a Budget
Social media is still emerging as a viable paid advertising platform, especially for service-related industries like law, healthcare, and marketing. Many marketers hesitate to invest digital ad budgets on social…
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10 Minutes With LaFleur Designer Kristin Zuller
Kristin Zuller joined the LaFleur team in 2019 as a designer, illustrator, and lettering artist. A Grand Rapids, Michigan, native and lifelong lover of all things visual and artistic, Kristin…
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How In-Home Smart Speakers and Devices Are Changing Marketing
At my house, I can turn on the oven with a simple voice command. I turn the lights off and on the same way. I’ll even ask my digital assistant…
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Why Should My Law Firm Invest in Digital Marketing?
Law firms face a highly competitive and often saturated marketplace when it comes to collecting leads and converting them into cases. Sometimes, it seems like the bigger firms can simply outspend the little guys…
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