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Roll With the Changes: A Guide to Keeping Up With Google Display Ads

By Sowmya Padigi | April 15, 2019

The Google Display Network reaches 90% of internet users worldwide and displays advertisements across millions of websites, news pages, blogs, and Google-owned sites like Gmail and YouTube. Display ads can…

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LaFleur Content Specialist Amy Hinman

10 Minutes With LaFleur Content Specialist Amy Hinman

By Steven Thomas Kent | April 5, 2019

Amy Hinman joined the LaFleur team in January 2019 as a full-time content specialist. Before coming to LaFleur, she studied writing and Spanish at Grand Valley State University and then…

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Volunteering at Laughfest

LaFleur Team Brings the Laugh to LaughFest

By Abby Slot | April 2, 2019

Before I worked at LaFleur, I never realized how much impact a business’ volunteer efforts can have on a community. We believe that our service hours strengthen both our workplace…

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how to start a marketing podcast

Tune In and Turn On! Get Your Marketing Podcast on Air With This Checklist

By Steven Thomas Kent | March 29, 2019

So, you want to start a podcast. You’ve come to the right place. My name is Steven, and I produce and host Legal Marketing Radio, our podcast here at LaFleur…

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Multiple Vendor Marketing

4 Problems of Multi-Vendor Marketing — And Their Solutions

By David VandeWaa | March 26, 2019

Get the Best Provider and Best Price for Each Marketing Service Distributing your marketing efforts across providers seems appealing at first. Maybe one agency has the best price for web…

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Eric Rosbury

10 Minutes With LaFleur Project Coordinator Eric Rosbury

By Steven Thomas Kent | March 22, 2019

As a longtime marketer with more than 20 years of experience, Eric Rosbury brings veteran wisdom to his role as a project coordinator at LaFleur. Eric joined the LaFleur team…

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handling client complaints

Common Marketing Agency Client Complaints and How We Respond 

By Leigh Ebrom | March 13, 2019

At LaFleur, we pride ourselves on our open communication and transparency with clients. That means we get a lot of great questions and the occasional complaint. When this happens, we…

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Why Blog for Business

Digital Marketing Essentials: Why Your Business Needs a Blog

By Kyle McCarthy | March 6, 2019

In the digital marketing world, blogging is like flossing your teeth: everyone knows they should be doing it, and everyone tells themselves they’re going to get around to it, but…

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LaFleur Volunteers at Degage

LaFleur Gives Back with Dégagé Ministries, Humane Society of West Michigan

By Amy Hinman | February 27, 2019

LaFleur believes in investing in our community, both as a business and as a neighbor. This winter, we had the honor of lending our many hands to our friends at…

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