HEALTHCARE MARKETING BLOG

Liz Morrison

10 Minutes With LaFleur Video Editor Liz Morrison

By Steven Thomas Kent | June 7, 2019

Liz Morrison joined the LaFleur team full-time in 2019 after partnering with us as a freelancer. A videographer with almost a decade of experience, she loves crafting visual narratives that…

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SSL Is an Essential Part of Your Digital Marketing Strategy and User Experience

By Leigh Ebrom | May 30, 2019

Your Customers Demand Online Security Privacy and security are persistent concerns for internet users that have continued to increase in recent years. A 2016 Pew Research Center survey demonstrates that…

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social media on a budget

How to Run Timely, Effective Social Media Campaigns on a Budget

By Rebecca Barth | May 23, 2019

Social media is still emerging as a viable paid advertising platform, especially for service-related industries like law, healthcare, and marketing. Many marketers hesitate to invest digital ad budgets on social…

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Kristin Zuller

10 Minutes With LaFleur Designer Kristin Zuller

By Steven Thomas Kent | May 22, 2019

Kristin Zuller joined the LaFleur team in 2019 as a designer, illustrator, and lettering artist. A Grand Rapids, Michigan, native and lifelong lover of all things visual and artistic, Kristin…

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Smart Speaker Marketing

How In-Home Smart Speakers and Devices Are Changing Marketing

By Leigh Ebrom | May 16, 2019

At my house, I can turn on the oven with a simple voice command. I turn the lights off and on the same way. I’ll even ask my digital assistant…

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LinkedIn, Social Media

Get the Most Out of Your Personal LinkedIn Profile

By Jason Brower | May 9, 2019

LinkedIn has become the go-to social media platform for job seekers. It is a great place to network with other professionals and companies that you might want to work for,…

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Becca Barth Content Specialist at LaFleur

10 Minutes With LaFleur Content Specialist Becca Barth

By Steven Thomas Kent | May 3, 2019

Becca Barth joined the LaFleur team in early 2019 as a content specialist. A longtime lover of the written word, Becca earned her bachelor’s degree in web design and development…

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Humane Society of West Michigan LaFleur volunteer day

LaFleur Volunteers With the Humane Society’s Adopt-A-Room Program

By Rebecca Barth | April 30, 2019

LaFleur is committed to giving back to our community through our monthly team volunteer projects. This April, our volunteer efforts took us back to the Humane Society of West Michigan…

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A screenshot of a computer Description automatically generated

Roll With the Changes: A Guide to Keeping Up With Google Display Ads

By Sowmya Padigi | April 15, 2019

The Google Display Network reaches 90% of internet users worldwide and displays advertisements across millions of websites, news pages, blogs, and Google-owned sites like Gmail and YouTube. Display ads can…

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