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law firm brand 

What Does Law Firm Branding Really Mean? 

By LaFleur | January 8, 2021

Great branding communicates your law firm’s ethos, authority, and character. Unfortunately, far too many firms skip the process of developing a robust brand, weakening their reputation, presentation, and client base…

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google algorithm update 2020

Google’s New Ranking Factors: It’s Time for a Web Rebuild

By Chip LaFleur | December 15, 2020

Google is obsessed with directing search results to websites that deliver a positive user experience to the end-user. They’ve been telling website owners that they prefer well-written, researched, informative, and…

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Best and Brightest 2020 1500 x 750

LaFleur Recognized As One of the 2020 Best and Brightest Companies to Work For in the Nation

By Sarah LaFleur | December 9, 2020

Grand Rapids, Michigan (December 8th, 2020) The National Association of Business Resources has named LaFleur Marketing as one of the 2020 Best and Brightest Companies to Work For in the…

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digital marketing for brand awareness

Digital Marketing for Brand Awareness

By LaFleur | November 19, 2020

You’ve spent years honing your expertise, your customer base, and reputation of excellence. But do you know how to build the recognition and awareness your brand needs to succeed online?…

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Lee Gullet

10 Minutes With Creative Director Lee Gullet

By LaFleur | October 16, 2020

Lee Gullet joined team LaFleur in July as the creative director, focusing on bringing cohesion and a streamlined process to creative projects. Lee sat down with LaFleur over video chat…

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lafleur volunteer

Staying Connected During Uncertain Times Through Volunteering

By Ricky | September 30, 2020

For me, volunteering is most engaging when you’re tasked with doing something you not only never had to do before but also didn’t even know needed to get done. Over…

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how to determine a ppc budget

How to Determine a PPC Budget and Why It Matters

By LaFleur | September 28, 2020

There are plenty of reasons to invest in pay-per-click (PPC) advertising: you’ve decided to offer a new service or debut a new product — or you just need more leads.…

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Ricky Markiewicz

10 Minutes With Account Manager Ricky Markiewicz

By LaFleur | September 25, 2020

Ricky Markiewicz joined the LaFleur team in July as an account manager, focusing both on new client outreach and our current client accounts. Ricky virtually sat down with LaFleur to…

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digital marketing project management

The Basics of Project Management for Digital Marketing

By LaFleur | September 17, 2020

Here at LaFleur, we involve skilled project managers in nearly everything that we do. However, if you’ve never worked with a project manager before, you might be skeptical. You may…

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