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BUSINESS MARKETING BLOG

diversity and inclusion

How and Why to Promote Diversity and Inclusion in Your Workplace

By LaFleur | June 20, 2019

The Benefits of Diversity and Inclusion at Work We have a truly incredible group of intelligent, talented, and creative individuals at LaFleur. You may have…

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Rosemarie Falsetta

10 Minutes With LaFleur Project Coordinator Rosemarie Falsetta

By Steven Thomas Kent | June 20, 2019

Rosemarie Falsetta joined LaFleur in 2019 as a project coordinator. An avid organizer and list-lover, her mission is to bring order to chaos and help the LaFleur team turn ideas…

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Video Marketing, Video Content, Video Marketing Best Practices

6 Steps to Better Video Marketing

By Amy Hinman | June 20, 2019

If you want to take your digital marketing efforts to the next level, you should incorporate video elements across all your digital properties, including your…

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Liz Morrison

10 Minutes With LaFleur Video Editor Liz Morrison

By Steven Thomas Kent | June 7, 2019

Liz Morrison joined the LaFleur team full-time in 2019 after partnering with us as a freelancer. A videographer with almost a decade of experience, she…

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digital marketing strategy

When Digital Marketing Plans Fail, Reboot for Success

By Rebecca Barth | June 4, 2019

You spent countless hours developing your marketing plan, but now it’s not working out as you expected. Don’t waste your efforts by scrapping the whole…

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SSL Is an Essential Part of Your Digital Marketing Strategy and User Experience

By Leigh Ebrom | May 30, 2019

Your Customers Demand Online Security Privacy and security are persistent concerns for internet users that have continued to increase in recent years. A 2016 Pew…

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how to create online ad campaigns

Optimizing Your Paid Online Advertising Takes More Than A Great Ad

By Rebecca Barth | May 29, 2019

If you’re running a paid search campaign or a display ad campaign, you probably already know how online advertising works. You create an attractive ad,…

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social media on a budget

How to Run Timely, Effective Social Media Campaigns on a Budget

By Rebecca Barth | May 23, 2019

Social media is still emerging as a viable paid advertising platform, especially for service-related industries like law, healthcare, and marketing. Many marketers hesitate to invest…

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