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BUSINESS MARKETING BLOG

lafleur volunteer

Staying Connected During Uncertain Times Through Volunteering

By Ricky | September 30, 2020

For me, volunteering is most engaging when you’re tasked with doing something you not only never had to do before but also didn’t even know…

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how to determine a ppc budget

How to Determine a PPC Budget and Why It Matters

By LaFleur | September 28, 2020

There are plenty of reasons to invest in pay-per-click (PPC) advertising: you’ve decided to offer a new service or debut a new product — or…

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Ricky Markiewicz

10 Minutes With Account Manager Ricky Markiewicz

By LaFleur | September 25, 2020

Ricky Markiewicz joined the LaFleur team in July as an account manager, focusing both on new client outreach and our current client accounts. Ricky virtually…

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digital marketing project management

The Basics of Project Management for Digital Marketing

By LaFleur | September 17, 2020

Here at LaFleur, we involve skilled project managers in nearly everything that we do. However, if you’ve never worked with a project manager before, you…

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seo checklist

Content Marketing 101: Your Comprehensive SEO Checklist

By LaFleur | September 10, 2020

At LaFleur, we’re passionate about content marketing. Almost no other form of marketing can match the return on investment delivered by high-quality, “evergreen” content. That’s…

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employee wellbeing

How to Support the Overall Health and Wellbeing of Your Team

By LaFleur | August 25, 2020

2020 has been a year of uncertainty and change. With everything that’s happened (and everything that is undoubtedly to come), supporting the health and wellbeing…

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How to Execute a Content Audit

Not Sure if Your Website’s Content is Working? Execute a Content Audit

By LaFleur | August 24, 2020

Content is the lifeblood of any successful marketing initiative, so it’s important to keep your content informative, exciting, and up to date. But that can…

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How to Rank for a Featured Snippet

How to Rank for a Featured Snippet

By LaFleur | August 13, 2020

You want to drive the right people to your website; that’s where many of your clients and customers start their buying journey by engaging with…

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