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Responding to Negative Reviews: Sticks, Stones, and Solutions

Gone Fishin’

Whether you own a mom-and-pop bait shop in Minnesota or a Fortune 500 real estate development company in Miami, no one likes a negative review – and this goes double for law firms, most of which depend on quality referrals and word-of-mouth exposure to increase their client base and revenue stream. In many cases, it’s nearly impossible to verify the authenticity of the reviewer or the experience that they are detailing, yet recent research strongly suggests that consumers rely heavily on online reviews. (more…)