Skip to content

DIGITAL MARKETING BLOG

covid-19 business survival tactics

COVID-19 Survival Tactics for Small Business Leadership

By Amy Hinman | May 5, 2020

The COVID-19 pandemic is forcing us to re-evaluate the ways we do business as consumers, managers, workers, and humans. Leadership and management during coronavirus are…

Read More
Law Firm Social Media Marketing

Mistakes to Avoid With Law Firm Social Media Marketing

By LaFleur | April 13, 2020

Social media can be a great marketing tool. But it can also be a liability when campaigns are offensive, tone-deaf, or fail to meet industry-specific…

Read More
bankruptcy and coronavirus

COVID-19: Prepare Your Bankruptcy Practice for a Recession

By Leigh Ebrom | April 1, 2020

Just a month ago, consumer confidence in the economy was relatively high, and people were living their normal lives. Now, we’re living in an age…

Read More
law firm social media

Social Media for Law Firms 101

By Rebecca Barth | March 31, 2020

Social media isn’t just for kids, celebrities, and influencers. About 72% of U.S. adults are on social media—and most of your competitors have profiles already.…

Read More
remote workplace checklist

Remote Workplace Checklist

By Leigh Ebrom | March 27, 2020

While the coronavirus has increased interest in remote working, it was a growing trend even before COVID-19. Today’s top talent increasingly wants to be able…

Read More
social proof marketing

Social Proof: When Consumer Opinions Matter for Your Marketing

By LaFleur | March 27, 2020

We all like to believe we’re independent, thoughtful decision-makers, but when it comes to deciding what we buy, we, like all consumers, rely on what…

Read More
creating a scholarship

Scholarships: Good for the Community and Your Business

By Amy Hinman | March 25, 2020

You may have seen scholarships circulating the internet in your industry, especially as the end of the school year approaches. If you’ve ever wondered why…

Read More
business development and coronavirus

Business Development in an Age of Uncertainty and Coronavirus

By Leigh Ebrom | March 11, 2020

Now that COVID-19, also known as the coronavirus, has gained a foothold in the United States, you’re probably discussing your business continuity plan. This plan…

Read More
Signs You Need to Improve Your Website’s SEO

4 Signs You Need to Improve Your Website’s SEO (and How to Do It!)

By Amy Hinman | March 5, 2020

Search engine optimization (SEO) is the process of making your website and specific webpages more easily discoverable by search engines. When users enter a phrase…

Read More
agency transparency

Is Your Marketing Agency Transparent Enough? Consider These Factors

By Rebecca Barth | February 25, 2020

Transparency is more than honesty; it’s efficiency. When you invest significant resources into your digital marketing strategies, you need to know whether you’re meeting your…

Read More

The Magic of Leap Day (and How It Translates to Digital Marketing)

By Jane Newton | February 21, 2020

I’m a Leapling — a baby born on Leap Day. Yes, that means I only get a birthday every four years. This year, I will…

Read More
digital marketing

16 Tools to Boost Your Digital Marketing Strategies in 2020

By Rebecca Barth | February 18, 2020

It’s the perfect month to start thinking about resolutions for your business. Why not January, you ask? Because even though we all say we’re going…

Read More
digital marketing

How a Law Firm Split Affects Your Digital Marketing (and What to Do About It)

By Leigh Ebrom | February 17, 2020

Law firms can split for many reasons. Regardless of the breakup’s cause, it can be challenging to rename, rebrand, and preserve the digital integrity of…

Read More

Digital Accessibility: Why It Matters and How to Build an Accessible Website

By Jane Newton | February 6, 2020

Imagine you have severe arthritis, and since you can’t use a mouse, you use the keyboard to accomplish all your tasks online. You want to…

Read More
marketing compliance audit

Is It Time to Audit Your Regulated Business’ Marketing Compliance?

By Leigh Ebrom | January 22, 2020

H.G. Wells notoriously said advertising is “legalized lying.” Wells obviously never worked in a regulated industry like law, healthcare, or finance, where a misstatement or exaggeration can lead to unwanted regulatory scrutiny and fines or other…

Read More

WANT TO REACH YOUR GOALS? WE CAN HELP.

Are you looking for more leads? Better brand exposure? To gain more 5-star reviews?

The best way to get to know how we can help you achieve your marketing and business growth goals is through a simple conversation.

We know you’re busy, so leave us your information and we will reach out to set up a time to chat for 30 minutes to better understand how we can help you achieve success.