Posts by Chip LaFleur

Oh, the Humanity! Bots, Social Media, and Your Law Firm

social media

Many attorneys, firm managers, and owners cannot commit the necessary time to work with their firm’s social media platforms despite being aware of their importance, resulting in something of a Catch-22. These individuals know it is important to build a community through their social media presence. Some even understand the importance of aligning their content…

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Military Appreciation Month: The Green Beret Foundation

Military Appreciation Month: The Green Beret Foundation

Military Appreciation Month gives us a chance to celebrate our service members and the fine work that they do for our wonderful country. During election years such as this, politicians attempt to use the military and the threats to our nation to their electoral advantage, but our service members deserve our respect and support, regardless…

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The Pitfalls of Hiring a Freelancer to Market Your Firm

Freelancer to Market Your Firm

Freelancers offer a lot of attractive options – they work cheap, offer their attention, and say they “know” your firm. So why not hire a freelancer at half the price? Here’s why. In most instances, freelancers are unable to represent your law firm successfully because of serious professional limitations. Digital marketing is a holistic enterprise,…

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Hills, Timber & Prairies: Digital Matters Everywhere

Rural Digital Marketing

Identifying the Problems People in cities all across this great country are searching for things. They are searching online, using desktop computers, laptops, tablets, and smartphones.  These are simple facts that have been beaten over the heads of business owners for several years now. But let’s change just a few key words and see where we end up. People…

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Why We Became Google Partners: A Legal Marketing Benchmark

google partner legal marketing agency

At LaFleur , we love our clients. In fact, we often care about our clients too much, resulting in projects that run into the red and translate to unbilled hours. When asked what to do in these circumstances, our CEO Chip LaFleur asks, “Is it in the client’s best interest? If it is, we need…

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Vaccinations – Following the Buzz and Making the Honey

It’s amazing what people exhibit with their search behavior when topics involve their loved ones and children. Last week, there was a huge buzz online about vaccinations. Does that mean there were a ton of people researching what is going on in California as it pertains to the law that Governor Jerry Brown signed on…

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