Charlie White

Articles By Charlie White

Paid Digital Advertising

Pay-per-click advertising for law firms: How to build effective and successful PPC campaigns

Local service ads for lawyers

LSA and PPC ads for lawyers: What’s the difference and how to choose the best ad strategy for your firm

agency transparency

Is Your Marketing Agency Transparent Enough? Consider These Factors

digital marketing funnel

Building Your Marketing Funnel, Part 3: Encouraging Brand Advocacy

digital marketing funnel

Building Your Marketing Funnel, Part 2: Nurturing Your Leads

how to build a good website

Stop Believing These 4 Myths About How to Build a Good Website

Digital Marketing Plan

7 questions to ask when reviewing your digital marketing plan

steven thomas kent

10 Minutes With LaFleur Content Marketing Director Steven Thomas Kent

Building Your Marketing Funnel, Part 1: Creating Brand Awareness